Overview
CLIENT
Translatewiz
DATE
2024
LOCATION
London
INDUSTRY
Translator
Who is Translatewiz
Translatewiz is a translation agency in the UK that offers a wide range of translation services, including business, document, legal, and certified translations. They have a team of experienced translators who ensure accurate and high-quality translations in over 100 languages. They have received positive feedback from their clients, who praise their accuracy, speed, and professionalism.
What We Did
Translatewiz, a UK-based translation agency, sought to establish a strong online presence and compete effectively in a crowded market. To achieve this, we implemented a comprehensive digital marketing strategy that included:
- Competitive Analysis: We meticulously analysed Translatewiz’s competitors to identify their strengths, weaknesses, and online marketing tactics.
- Website Development: We designed and developed a sophisticated website that incorporated a user-friendly interface and a powerful quote calculator to streamline the customer journey and facilitate real-time quotes and payments.
- Paid Search Advertising: By targeting relevant keywords and optimising ad copy, we launched a targeted Google Ads campaign to drive qualified traffic to the website and generate leads.
- Search Engine Optimisation (SEO): We implemented a comprehensive SEO strategy to improve organic search visibility. This included on-page optimisation, technical SEO, and off-page link building to boost rankings for target keywords.
The Results
Our strategic approach yielded impressive results for Translatewiz:
- Increased Website Traffic: Within six months, we achieved a remarkable 40% increase in website traffic, thanks to the combined efforts of paid search and SEO.
- Improved Keyword Rankings: Over 120 keywords secured top-3 positions on Google, significantly enhancing organic visibility.
- Boosted Customer Acquisition: Our strategies led to a substantial increase in customer acquisition, with a 5x growth in customer retention from 2 to 10 customers per month.
- Enhanced ROI: The effective implementation of paid search and SEO resulted in a 4x return on investment for Translatewiz.
By successfully executing these digital marketing initiatives, we empowered Translatewiz to expand its online presence, attract new customers, and achieve sustainable growth.